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Part of our series where we seek to uncover unfamiliar terms in the world of print. When creating a printed marketing piece, the paper stock you select is almost as important as the design itself. But with all of the … Continue reading
It’s that time of year again – when we reflect on the last 12 months and look forward to planning the future. As we prepare to welcome in 2016, here’s a look back at the top five most read print articles we … Continue reading
Compu-Mail and Dual Print & Mail’s corporate newsletter, OnTarget, was honored with two awards this year. The publication received an Excalibur Award from the Buffalo Niagara Chapter of the Public Relations Society of America (PRSA) and an Award of Recognition … Continue reading
The world grows a bit smaller every day with increasing globalization. As a European (German) intern in a US company this summer, I focused on a small piece of this: the market for European magazines and other publications in North … Continue reading
More start-up magazines than ever turn to crowdfunding platforms like Kickstarter and Indiegogo to enable them to make their vision a reality. Many of these independent magazines are finding success through hyper-focused targeting on a specific topic area. Although many mass marketed print magazines … Continue reading
The demise of large, broadly recognized magazine brands often makes national news – titles like Newsweek (which has since returned to print!), and more recently the closures of Ladies’ Home Journal and Jet. But the growth of the magazine industry … Continue reading
How can print publications stand out in a world where print is supposedly dead? Quite literally, by designing covers that stand out on newsstands and in mailboxes. Dual is working with many magazine publishers to modernize the way we think … Continue reading