Author Archives: Allison Jensen

About Allison Jensen

Allison Jensen is the Marketing Coordinator for Compu-Mail and Dual Print & Mail. Allison is a millennial who loves all things direct mail. She is a graduate of the marketing program at Niagara University ('15) with a sales and marketing background in the construction and manufacturing world. Allison also has agency experience and is passionate about blogging and social media.
South Carolina Map

The Continued Reliance on Paper Maps

Thursday, November 17th, 2016

When was the last time you used a paper map? Yes, printing out Mapquest directions counts. Though we live in an age where smartphones make it possible to have electronic maps right at our fingertips, many of us continue to … Continue reading

Trade Show Booth

6 Killer Ways to Rock Your Next Trade Show Exhibit

Tuesday, October 25th, 2016

Putting together a trade show exhibit may feel like a daunting task, but with a little preparation and planning, you’re sure to be a trade show rockstar. Here’s a handy list of 6 killer ways to rock your next exhibit. … Continue reading

What Binge Watching “The Office” Taught Me About Printing

Wednesday, August 17th, 2016

I started binge watching “The Office” around the time I started working for Dual Print & Mail, and in a way it complemented my training (or maybe I’m just trying to justify all the hours I spent in front of … Continue reading

Bubble Hockey, Anyone?

Tuesday, June 21st, 2016

Stanley Cup finals: Check. NHL Awards: Check. NHL Entry Draft: Check. Next up: Free agency. After that, there’s not much happening in the hockey world until the 2016-2017 season starts in October. To tide you over until then, let’s talk … Continue reading

Publication-With-Unique-Finish

Finishing Defined

Friday, May 20th, 2016

Part of our series where we seek to uncover unfamiliar terms in the world of print. Along with bindery comes finishing, where varnishes, laminates, and other final coatings are applied to increase protection as well as add aesthetic value. Finishing … Continue reading

Perfect Binder

Bindery Defined

Monday, April 25th, 2016

Part of our series where we seek to uncover unfamiliar terms in the world of print. Once a job has been printed on one of the presses, there are a variety of bindery services that can be performed. These include: … Continue reading

Continuous Sheets

Printing Presses Defined

Friday, March 18th, 2016

Part of our series where we seek to uncover unfamiliar terms in the world of print. After everything has been carefully designed and proofed in the prepress process, it’s time to send that project to the printing presses. At Dual … Continue reading

Prepress

Prepress Defined

Friday, February 19th, 2016

Part of our series where we seek to uncover unfamiliar terms in the world of print. Prepress describes everything that happens before a project is printed and finished. Before the advent of modern technology, it took up to two weeks … Continue reading